Barbie is a popular fashion doll created by the American toy company Mattel, Inc. in 1959. The doll was designed by Ruth Handler, who co-founded Mattel with her husband Elliot Handler. Barbie quickly became a cultural icon, with her signature blonde hair, blue eyes, and slim figure, and has been a popular toy for generations of children.
Over the years, Mattel has expanded the Barbie brand to include a wide range of products, including clothing, accessories, movies, and TV shows. The company has also released a diverse range of Barbie dolls to reflect different races, body types, and abilities.